E-Commerce SEO Agency in New Orleans

Unlock the full potential of your E-Commerce business with our E-Commerce SEO expertise.
What is it?What we do
an e-commerce online store

As an e-commerce business owner, you know how competitive the online marketplace can be. With millions of products and thousands of competitors, it can be difficult to stand out and attract the right customers to your website, let alone any. That’s where search engine optimization (SEO) comes in.

What is E-commerce SEO and how can it help your online store?

E-commerce SEO is the process of optimizing your e-commerce website so that it ranks higher in Google and in other search engines. As a result, e-commerce SEO can help you drive more traffic to your website, and ultimately, increase sales.

E-commerce SEO involves targeting keywords specifically related to your products as well as improving various aspects of your site, from the title and meta tags and on-page content to the speed of your website and mobile usability. When done correctly, e-commerce SEO can be an incredibly powerful tool for growing your online business.

We don’t need to tell you that e-commerce websites face a unique set of challenges in terms of SEO. Selling online is becoming more competitive every day, not to mention that you have to battle with the likes of Amazon and Google. As an e-commerce SEO company and experts in the niche, we know what it takes to help your website be found by potential customers searching for products like yours.

The various e-commerce SEO services that we offer can help you improve your website’s visibility and drive more qualified traffic and sales. Since no two online stores are the same, our team of e-commerce SEO experts will create a custom e-commerce SEO strategy for your store and bring the skills and experience to help your online business succeed.

Request a Free SEO Analysis

What Our E-commerce SEO Service Involves

A Comprehensive SEO Audit

When you work with us on your e-commerce SEO strategy, the first thing we’ll do is provide a comprehensive SEO audit. This audit is a deep dive into your website’s technical, on-page, and off-page elements to uncover any potential issues that may be stopping it from appearing in search results and ranking strongly.

Our team of experienced SEO specialists will use a wide range of tools and methods to evaluate your site closely, pinpointing issues such as slow loading speed, broken links, duplicate content and more. They’ll also look closely at your website’s on-page and off-page factors – from the content it has to the keywords it targets, plus all external links – to identify potential optimization opportunities.

Beyond this detailed analysis, our experts will delve even further into aspects such as user intent and search engine algorithms, combining their expertise with data-driven insights to pinpoint exactly what needs fixing or optimizing for maximum impact. We’ll also use a variety of other methods such as competitor research to ensure that all bases are covered.

This process gives us a complete overview of how well your website is performing in terms of SEO. It can reveal any areas that need improvement or recommendations for how you can get ahead of competitors in Google. We use this information to build an effective e-commerce SEO strategy tailored specifically for the needs of your online business and your particular goals.

ecommerce website SEO audit

Deep Keyword Research

At Touch Point, we understand that keyword research is an essential part of any e-commerce SEO strategy. We know how important it is to identify the search terms that your potential customers are using to find the products they need online – it’s like uncovering the secret key to unlocking success. By optimizing your website and targeting the most relevant and valuable keywords, you can ensure that your website is seen by the right people at the right time – and this can be a game-changer for your business.

Our keyword research process starts with an in-depth look at your product offerings, target audience, and competitors. This helps us to pinpoint which keywords will be most effective for your business. We use a range of tools and techniques to uncover hidden opportunities and less-competitive but still valuable long-tail keywords along the way. Our e-commerce SEO experts dig deep into search engine data to make sure you’re getting the most from each keyword or phrase – whether it’s driving more visitors or improving conversion rates.

Because all businesses have different needs and goals, we don’t rely on a one-size-fits-all approach when it comes to keyword research. Instead, our team takes the time to understand what matters most to you and creates custom strategies that are tailored specifically toward achieving those goals. Whether you’re looking for brand awareness or new customers, we can tailor our research processes accordingly to ensure maximum returns on investment.

Once we have identified the most relevant keywords, we can begin the process of on-page optimization. This involves optimizing your home and product pages to increase their visibility and ranking in search results.

ecommerce SEO keyword research

On-Page SEO

When it comes to optimizing your e-commerce site, we make sure to cover all the essentials. To make sure your page ranks high, we pay special attention to your title tags, meta descriptions, and header tags.

Title tags are like headlines that appear in search results and are super important for SEO – so we make sure they’re descriptive, relevant, and include the right keywords.

Meta descriptions are the brief descriptions that appear under your title tags – and we write great ones that describe exactly what content is on a page so that it makes people want to click on it.

Header tags break up content into sections and subheadings, which helps us structure everything properly while highlighting those all-important keywords.

Finally, when it comes to product descriptions, we take extra care to make them thorough with plenty of details but also compelling so that they speak to your target audience.

By using the right combination of on-page elements and optimizing them thoroughly, we can help to increase the visibility of your online store in search engine results and drive more potential customers to your site.

ecommerce on-page SEO

Technical SEO

Here are some of the technical SEO services that we perform for our e-commerce SEO clients:

Site speed optimization: A slow-loading website can be a major turn-off for potential customers and can also negatively impact your search engine rankings. We use a range of techniques to improve your website’s loading speed, including optimizing images, minifying code, and implementing caching.

Mobile-friendliness: With more and more people using their smartphones to shop online, it’s important that your website is mobile-friendly. We ensure that your website is responsive and looks great on all devices, from desktop computers to tablets and smartphones.

Crawlability: Search engines use bots to crawl and index websites, so it’s important that they can easily access and understand your website’s content. We ensure that your website is properly structured and that search engines can easily crawl and index your pages.

Image optimization: Large, unoptimized images can significantly slow down your website’s loading speed, which can negatively impact your search engine rankings. We optimize your images to ensure that they are properly formatted, sized, and compressed to reduce their file size without sacrificing quality.

Schema markup: Schema markup is a type of specialized code that helps search engines understand the content of your website and provide more relevant and accurate search results. We can implement schema markup on your on your product pages to help improve their visibility and ranking in search results.

XML sitemap creation and submission: An XML sitemap is a list of all the pages on your website that you want search engines to crawl and index. We create a new XML sitemap for your website and submit it to the search engines to ensure that they are aware of all your pages and can easily crawl and index them. This helps to improve your e-commerce website’s visibility and ranking in search results.

By addressing these and other technical SEO factors, we can help to improve your website’s visibility and ranking in search results and drive more qualified traffic to your e-commerce site.

Google PageSpeedInsights ecommerce website test

Machine Learning & AI

As technology advances, so must our SEO strategies. That’s why we employ machine learning and AI to assess and enhance your website quickly, like in real time. With these innovative tools, our team of SEO experts can detect any issues in your website performance that need attention or improvement, allowing us to remain one step ahead of the competition while keeping your site ranking high in the search engines.

Our machine learning and AI-based tools enable us to understand your visitors better, by analyzing metrics such as click-through rate (CTR), dwell time, and bounce rate. This way, we can determine the changes needed to improve their experience on your website, resulting in a higher conversion rate and improved sales for you.

using AI for ecommerce SEO

Link Building

At Touch Point, we understand the importance of link building for e-commerce websites because they can accomplish two important things: bring you direct traffic and boost your rankings. Some of the link-building techniques we might use for your online store include:

Earning natural links through high-quality content

One of the most effective ways to earn high-quality links is to create and publish exceptional content that other websites will want to link to. We can help you develop a content marketing strategy and create compelling content that will attract links to your website naturally and organically.

Contributing to articles as an expert

Reporters and authors regularly look for experts to quote in their online articles. If you are quoted in an article, the author will also likely insert a link back to your website. We can monitor and respond to relevant requests to help you earn valuable backlinks for your e-commerce store.

Guest blogging

By writing and publishing high-quality articles on other websites in your industry or a related industry, you can earn links back to your website. We can help you identify relevant websites and craft compelling articles that websites will want to publish and will not only result in backlinks but will also help build your brand.

Broken link building

By identifying and fixing broken links on other websites, you can earn natural links back to your own website. We use tools and techniques to identify broken links on relevant websites and reach out to the website owners to offer a replacement link from your website.

ecommerce link building

Local SEO

If you’re an e-commerce business that targets customers in a specific geographic area or if you also have a physical brick-and-mortar location, then Local SEO can’t be neglected. Optimizing your website for local search results is an effective way to make sure that customers near you can find the products you offer which of course will lead to more online and offline sales.

Some of the Local SEO methods we might use to optimize your e-commerce site for local search include:

Claiming and optimizing your local business listings

One Local SEO method we might use to optimize your e-commerce site for local search include claiming and/or optimizing your local business listings. We’ll make sure that your information on sites like Google My Business, Bing Places, and Yelp are accurate and up-to-date so that potential customers in your area can find you.

Incorporating location-specific keywords

We’ll also help incorporate location-specific keywords in your website’s content which will also improve your relevance and visibility in local search results.

By implementing these and other local SEO techniques, we can help improve your website’s visibility and rankings in local search results and drive more qualified traffic to both your e-commerce site and physical location.

our ecommerce SEO agency also incorporates local SEO into our strategies

Other SEO Strategies Tailored for E-commerce Businesses

Some of the e-commerce-specific SEO strategies that we might use on your website include:

Product & Category Page Optimization

The most important pages on your website are the product pages, of course. We can optimize your product and category pages to include relevant and targeted keywords, ensure the copy is compelling, and optimize your images, all of which will improve their visibility and ranking in search results.

Conversion Optimization

Conversion optimization involves making changes to your website to improve its ability to convert visitors into customers. We can help you optimize your e-commerce website for conversions by testing and changing things like your website's layout, design, content, checkout process, and calls to action so that it converts visitors much more effectively.

Help Collect Customer Reviews

Customer reviews can be a great way to build trust with your website visitors about your business and your products. They're also a great way to add more high-value keywords to the page. We can help you put in place a system for collecting and highlighting customer reviews on your website and implement an ongoing strategy to regularly collect more.

Social Media Marketing

Social media platforms like Facebook, Instagram, and Twitter can be powerful, low-cost ways to bring traffic to your website. We can help you craft a social media strategy and create great content that will attract more followers, build brand awareness, and bring visitors to your website.

Search Engine Optimization for a Wide Range of E-commerce Platforms

Here are some popular platforms that we can provide e-commerce SEO services for:


Zen Cart
and many others

These are just a few examples, and our e-commerce SEO agency can provide e-commerce SEO services for many other e-commerce platforms as well, even custom-built ones. While the specific e-commerce SEO strategies and techniques may vary somewhat depending on the platform, the overall principles of SEO are generally the same regardless of the e-commerce platform you use.

Get a free SEO Analysis

Digital Marketing for Your E-commerce Business

We’re more than just an e-commerce SEO company. We’re a full-service digital marketing agency, so we provide a wide range of marketing strategies and tactics that can help your e-commerce business grow.

Web Design & Development

If you're looking for an entirely new e-commerce website or you want to update your existing one, our web design team can help create a stunning, professional-looking, and user-friendly online store. Or, if you have something special in mind that you'd like added to the site's functionality, our web developers can handle that, too.

PPC Advertising

Through PPC platforms like Google Ads and Bing Ads, we can help you get in front of potential customers exactly when they're searching for your products by using targeted pay-per-click (PPC) ads. We can also manage and optimize your campaigns to help you get the most bang for your buck.

Social Media Marketing

Social media platforms like Facebook, Instagram, and Twitter can be powerful, low-cost ways to reach your target market and draw potential customers to your website. Let us help you develop an effective social media strategy that will create compelling content which grabs attention, builds brand awareness, and ultimately helps your e-commerce business grow.

Email Marketing

We are also experts in email marketing, so we can help you build your subscriber list and then send targeted, personalized emails to customers and potential customers to keep them informed, and interested, and ultimately drive sales.

Content Creation

We know how to create and distribute high-quality, relevant content that will help you attract traffic and retain an audience which in turn builds your brand, garners trust, and leads to sales.

Website Management

We'll keep your CMS, themes, plugins, and extensions up-to-date and make sure everything continues to function as it should plus provide backups just in case of any technical emergencies. And don't worry about the time-consuming task of publishing new product pages--we'll handle that for you, too.

Let Our E-commerce SEO Agency Help You Take Your Online Business to the Next Level

The e-commerce business can be tough, but you don’t have to keep wondering, hoping, and waiting. We have decades of experience doing SEO for a wide range of online businesses and we’ve helped many e-commerce sites grow and become successful. We understand the unique challenges of e-commerce SEO and we have the unique skill set to help you rise above the competition.

If you’re interested in learning more about our e-commerce SEO and e-commerce marketing services or you would like to request a quote and learn how much our e-commerce SEO services cost, we would love to hear from you. Our e-commerce SEO services are highly effective but unlike other SEO companies, our fees are reasonable. We would love the opportunity to help your e-commerce business grow and succeed.

Let's talk E-commerce SEO

We're a top rated ecommerce SEO agency in the US.

We're rated 5 out of 5 on Google

We were named as Best in Search

How our SEO clients feel about us

Google review
Lizzie G.

New Orleans, LA

We've definitely seen an increase

We have little experience with SEO and web development, but David is able to explain everything to us clearly and simply. And we've definitely seen an increase in our website activity and interest from potential clients.
Google review
Rebecca A.

New Orleans, LA

Excellent company!

Excellent company! They go above and beyond to meet your needs. As an employee of a small business, it's wonderful to have a company assisting with your web service needs.
Google review
Bert B.

New Orleans, LA

Greatly improved our online presence

Touch Point has greatly improved our online presence. They are easy to work with and are very knowledgeable. I continue to be amazed at the degree of creativity they show and the high level of customer support I receive.
Google review
Ozzie G.

West Palm Beach, FL

Best of breed!

David is by far, best of breed in the SEO/ digital marketing space!!... His customer service skills are great and his results for our business are amazing!

We're rated 5 out of 5 on Google

A 10 Best SEO Agency in 2020

Chosen by UpCity as a top digital marketing agency in New Orleans in 2020

Maximize Your Online Presence with Our Comprehensive E-commerce SEO Services

You’ve got a great e-commerce store but you’re not getting the traffic you want or the sales you need.

It’s hard enough to run a business, so who has the time (or the desire) to try and figure out SEO?

Our experienced team of SEO experts can take care of your e-commerce SEO for you. We’ll help you rank higher in Google, get more traffic to your website, and increase your sales.

Call us at (504) 875-2225 or send us a message and let’s start driving more traffic and sales to your e-commerce website ASAP!

Request a Free E-commerce SEO Analysis & Consultation